The Marketing Execution Specialist is responsible for executing high-quality marketing campaigns while producing in-house design assets that adhere to the company’s brand guidelines. This role is execution-focused, combining campaign deployment, design production, and operational support. The specialist ensures that marketing initiatives are delivered consistently, accurately, and on time, across multiple platforms.
Key Responsibilities
Marketing Execution
- Build, format, and send email campaigns using Mailchimp or other CRM platforms (ActiveCampaign experience is a plus, not required).
- Create and maintain email templates and manage campaign calendars and timelines.
- Support event marketing initiatives, including invitations, reminders, and follow-up communications.
- Repurpose marketing content across channels (email, social, events, etc.) while maintaining brand consistency.
- Ensure campaigns are executed cleanly, accurately, and on schedule.
Design Execution
- Create marketing assets including emails, event graphics, social posts, and collateral using Canva and/or Adobe Creative Suite .
- Work strictly within the existing brand guide, adhering to logos, colors, fonts, and layout rules.
- Prepare professional-ready assets that are clean, visually consistent, and deployment-ready.
- Execute designs efficiently, focusing on quality, speed, and brand alignment without overcomplicating.
Ideal Candidate Profile
- Strong execution skills; able to deliver marketing campaigns and design assets reliably and on time.
