Marketing Manager

what you'll do

About Powerful Medical

We build life-saving tech powered by AI. Our certified product PMcardio helps to diagnose cardiovascular diseases—the #1 cause of death globally—by analyzing ECGs. We're backed by leading European, US, and Israeli venture capital firms and work closely with top healthcare providers across the EU and United States.

About the Role

We're hiring a Marketing Director to own and scale our entire marketing function across both B2C and B2B. This is a builder's role for someone with a co-founder mentality, someone who takes full ownership of strategy and execution, thrives in ambiguity, and moves fast in a high-growth environment.

You'll architect and run a full-funnel growth engine, build and lead the marketing team, and own the tech stack and the numbers. You'll work hand-in-hand with Sales, Clinical, and Product to keep our messaging accurate and consistent across socials, our website, conferences, and customer communication.

We are changing cardiology healthcare globally, and every campaign you run helps put life-saving AI into more clinicians' hands. If you want to lead that transformation and communicate it to audiences ranging from doctors and nurses to investors and the general public, and be rewarded for the growth you drive, this role is for you.

The opportunity. Our commercial business is scaling rapidly with a clear path to eight-figure ARR. We already have the fundamentals in place: SEO and content, a HubSpot CRM with automated workflows, 200+ daily registrations, 10,000+ paying B2C customers acting as a lead-gen funnel, an identified pipeline of thousands of B2B health systems, clinical validation and medical-education assets ready for distribution, established relationships with the largest ECG-interpretation and FOAMed blogs (26M+ visits), and key opinion leaders in our priority markets. This is a high-ownership, high-reward role with meaningful equity and performance upside for the right leader.

Your Role

Architect and execute the full-funnel growth strategy across B2C and B2B , supporting pipeline, launches, and key announcements, and turning our B2C base into a high-performing B2B lead-gen engine

Lead demand generation across priority markets , scaling acquisition and optimizing CAC/LTV across paid, organic, and referral channels

Run webinars and lead events and conferences: end-to-end promotion, registrations, live coverage, and follow-ups

Own the brand and content engine across all our channels (LinkedIn, employer branding, blogs, newsletters, email flows, case studies, landing pages, decks), turning clinical evidence, KOL voices, and real-world outcomes into stories that land with clinicians, health systems, and investors