Director of Product Marketing

• Engage with customers and leverage feedback to refine product offerings and marketing approaches.

• Own and update Vumedi’s customer journey from new prospects to multi-year repeat customers

Brand Champion :

• Ensure that all product marketing efforts align with the company's brand and messaging guidelines.

• Act as the internal expert of customer personas, becoming the ‘voice of the customer’ within Vumedi

Performance Metrics : Define and track key performance metrics to evaluate the effectiveness of product marketing strategies.

Product Materials : Build out and maintain the internal and externals materials and process documents related to the products that you oversee

Whom we’re looking for:

• 7-10 years of experience in product marketing or equivalent, preferably within the pharmaceutical or medical device industry.

• Proven track record of successfully developing, launching, and managing successful digital marketing solutions targeting pharmaceutical companies and/or their media-buying agencies.

• Strong understanding of the commercial product landscape in the pharmaceutical and medical device sectors.

• Have an understanding of the pharma brand lifecycle from pre-launch to post-LOE.

• Experience with products that must go through pharma client medical legal review approval cycles

• Ability to manage various deliverables among many stakeholder groups in different time zones

• Strong analytical, communication, and presentation skills.

• Display proficiency and confidence in managing relationships to drive collaboration

• Excellent teamwork skills and ability to influence others and quickly establish trust, credibility and rapport

• Able to demonstrate innovation, successfully tackling challenges in new and creative ways in often-stressful, deadline-intensive environments

• Expertise in Microsoft Office or Google Suite products, familiarity with program management tools, such as Smartsheet, Project, and Jira

• Experience working within a Marketing team

• BA or BS in marketing, business management, operations management or related field

Originally posted on Himalayas

• Product Marketing Director
• Marketing Director
• Marketing Manager
• Brand Director

Source: Himalayas