CRO and Website Optimization Specialist | Sri Lanka

• Build and optimize landing pages rather than relying solely on designers or developers to execute your recommendations.

• Improve quizzes and personalization funnels using Digioh or comparable tools to increase engagement and progression through the purchase journey.

• Optimize cart and upsell experiences using Rebuy, Smart Cart, or similar Shopify conversion tools.

• Use GA4 and platform-level analytics to evaluate website behavior, conversion performance, event tracking, and experiment outcomes.

• Translate experiment results into clear next steps, including follow-up tests, rollouts, iterations, or changes in roadmap priority.

• Troubleshoot unfamiliar website and platform issues independently using documentation, support resources, AI tools, and structured problem-solving.

Requirements

Must-Have:

• 3-6+ years of hands-on experience in CRO, e-commerce website optimization, growth, or a closely related role, with flexibility for candidates whose experience demonstrates equivalent depth.

• Strong practical knowledge of e-commerce conversion optimization, including funnels, customer journeys, merchandising, UX, and key conversion levers.

• Hands-on Shopify front-end experience with the ability to make and troubleshoot website changes independently.

• Proven ownership of A/B testing from opportunity identification and hypothesis creation through implementation, analysis, and next-step recommendations.

• Hands-on experience with Intelligems or a comparable experimentation platform, plus working knowledge of GA4 and website conversion analytics.

• Ability to personally build landing pages and conversion experiences rather than only producing briefs for designers or developers.

• Strong judgment, attention to detail, and the ability to follow detailed written or video instructions carefully when working with sensitive website or company information.

Nice to Have:

• Experience using Digioh for quizzes, funnels, personalization, or comparable conversion experiences.

• Experience with Rebuy, Smart Cart, or similar Shopify upsell and cart-optimization tools.

• Direct experience working with DTC e-commerce brands.

• Experience optimizing subscription-based e-commerce businesses.

• Previous experience in a role that combined strategic CRO ownership with substantial hands-on execution.

Originally posted on Himalayas

• Conversion Rate Optimization Specialist
• E Commerce Optimization Specialist
• Web Optimization Specialist
• A B Testing Specialist

Source: Himalayas